On Thursday, April 12, Frost & Sullivan hosted a live “Growth Innovation Leadership” webinar addressing “5 Ways to Monetize Data in the Auto Industry.”
The webinar provided precious insight on evolving business models and new opportunities related to automotive data monetisation with Frost & Sullivan experts and a range of industry leaders, including Louwrens Appelcryn, Director Business Development for DriveAbility and Consulting at Octo Advisory Inc.
Data is today’s ultimate asset, especially in the telematics-driven world of the automotive industry. In fact, automotive data monetization for OEMs is forecast to reach a market value of US$33 billion by 2025.
In particular, the Frost & Sullivan webinar addressed:
- How the value of data should drive overall business strategies
- Data bartering and the effective use of data in the automotive industry
- Organisations that may profit from vehicle, driving style, and geo-location data
Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today’s market participants.
For further information: 5 Ways to Monetize Data in the Auto Industry